DSA Compliance

This guide provides comprehensive implementation instructions for Digital Services Act (DSA) compliance using Ring DAS. The DSA regulates online platforms and intermediary services in the European Union, with specific requirements for advertising transparency and content moderation.

Digital Services Act Overview

The Digital Services Act (EU Regulation 2022/2065) creates uniform rules for digital services across the EU, effective February 17, 2024 (Very Large Online Platforms) and February 17, 2025 (all other platforms).

DSA Applicability to Ring DAS

Ring DAS falls under DSA as:

Hosting Service Provider - Stores and displays advertising content
Online Platform - Facilitates transactions between advertisers and publishers
Intermediary Service - Transmits or provides access to information

Note: Ring DAS is typically not a "Very Large Online Platform" (VLOP) unless it has 45M+ monthly EU users.

DSA Risk Categories

Platform Type	Monthly EU Users	Additional Requirements
Intermediary Service	Any	Transparency, terms of service, points of contact
Hosting Service	Any	Notice & action mechanism, transparency reports
Online Platform	Any	Internal complaint system, trusted flaggers, out-of-court dispute resolution
VLOP/VLOSE	45M+	Risk assessment, audits, compliance officer, crisis mechanism

Key DSA Obligations for Advertising

Article 26: Advertising Transparency

All platforms displaying advertising must ensure users can identify ads and understand targeting.

Requirements

Clear Ad Labeling
- Ads must be clearly labeled as advertising
- Distinguishable from editorial content
- Real-time, not hidden in terms/conditions
Advertiser Identification
- Display who paid for the ad
- Natural or legal person on whose behalf ad is displayed
Targeting Criteria Disclosure
- Explain why user is seeing the ad
- Main parameters used for targeting
- Option to change or influence parameters## Conclusion

The Digital Services Act establishes comprehensive transparency and accountability requirements for online platforms. Ring DAS provides built-in DSA compliance features including:

Automated ad labeling and transparency disclosure
Public ad repository with 12-month history
Notice & action mechanism for illegal content
Internal complaint and appeal system

Key Takeaways:

Clearly label all ads and disclose advertiser identity
Explain targeting criteria to users ("Why this ad?")
Maintain public ad repository for 12 months
Provide notice & action mechanism for reporting illegal ads
Offer internal complaints and ODR for moderation disputes

DSA compliance is mandatory for all platforms operating in the EU. Ring DAS handles technical implementation, but publishers and advertisers must ensure proper disclosure rendering and policy compliance.

For DSA-specific questions or implementation support, contact the Ring DAS compliance team or consult qualified legal counsel.